Nokia’s 6 cheapest mobiles and 2 new services
Nokia today launched 6 new cheapest mobile phones for all the segments of handsets. The target is for emerging markets especially India where Nokia has proven record in Sales figures of Low-Cost phones. In addition to that, two new services are also launched.
1) Nokia 7100 Supernova
Touchscreen, Slider, 1.2 MP camera with entertainment features for a low cost of Rs 4468. The phone is expected to be available in late 2008.
2) Nokia 5130
Dedicated music playback keys, 3.5mm radiophone jackfor Rs 5700 .Release expected on first quarter 2009.
3) Nokia 2320,2333
Candy bar, FM radio,a basic camera module, Internet browser for Rs 2493. Phones to be released first quarter 2009.
4)Nokia 1661, 1202
very basic features like phone book for Rs 1500 app. Phones to be released on 2009.
Nokia OVI service
The services being introduced by Nokia includes the Mail on Ovi, which offers the possibility to create an email account directly on the mobile phone without having to use a personal computer. Nokia will launch this service in a few select markets by this month-end.
Nokia Life Tool Service
Nokia Life Tools will provide farmers and students with relevant information through SMS. These services use an icon-based user interface, which can display information simultaneously in two languages.
“SMS is used to deliver the critical information to ensure that this service works wherever a mobile phone does, without the hassles of additional settings or the need for GPRS coverage,” said Mr Jawahar Kanjilal, Global Head of Emerging Market Devices Services & Software, Nokia Corporation.
Mr Kanjilal said Life Tools is aimed at helping farmers to get local information on seeds, crops, markets and weather. He expects full commercial service across India in the first half of 2009, with expansions to countries in Asia and Africa later. There will also be a service that sends subscribers an English word each day, explaining how it’s pronounced and what it means in the user’s native language. Each of these packages could cost between Rs 25 and Rs 50 a month.