Tata Indicom and Yahoo join hands for
Tata Indicom and Yahoo!India will form a nexus to offer an excellent web experience to the customers – a homepage for the Tata Indicom internet access. With this tie-up, Yahoo! India has the opportunity to serve a whole lot of millions of subscribers in the Indian soil with Tata Indicom operation. The portal services will include business promotions, bill details and tariff plans of Tata. In addition, there will be options of online communication through Yahoo’s flagships (Yahoo!Mail, Search, Yahoo! News, Yahoo! Cricket etc). It is a well known fact that already 3 million Indian consumers are accessing the Yahoo! India homepage(comScore, April 2009). Yahoo! India sees this pact as an emerging trend to promote the online services of which Tata Indicom has a strategic modes, which will become an integral growth; this is an occasion to unveil a brand new vision in delivering the very best in the industry- web content and internet services round the clock.
Customers having the Tata Indicom services will get the co-branded Yahoo!India homepage with an instant access to all its services. Tata Indicom reveals that this very first venture in the satellite source with Yahoo!India will fetch a very good reputation among the customers along with potential values taking the services to the global extent, said the company official. Tata Indicom’s tie-up with Yahoo! India is a step towards the gen-next services thereby forming a new benchmark in delivering the best available in the world of mobile and internet.